How it works
How exclusive coating leads work, from territory check to booked floor.
Eight steps, all agreed before your campaign goes live. You handle the calls and the floors. We handle everything that gets the homeowner to your phone.
Territory check
Tell us where you install and what coating work you sell. We confirm whether that territory is open. One coating contractor per territory, no exceptions.
A 15-minute call
We walk through your territory, job types and volume, show you exactly how leads are qualified, and agree on your lead pack.
Upfront payment
You pay for your lead pack upfront. That money funds the campaigns that produce your leads. No retainer, no contract, no auto-renewal.
Onboarding
We set up delivery to every phone and inbox you want and hand you our speed-to-lead callback script.
Campaign launch
We build and fund coating campaigns aimed at owners in your territory. Each person answers a short qualification quiz.
Verification
Every inquiry must verify their phone with an SMS code, sit inside your territory and ask for a coating quote.
Real-time delivery
Qualified leads go out by text and email the second they verify. You call, book the walkthrough and quote.
Replacement and refill
Report any lead that fails a check and we replace it. When your pack is delivered, you decide whether to run another.
What lands on your phone
Name, verified phone, email, address, the space, the coating they want, size and timeline when given.
Leads go to as many phone numbers as you want plus email. Most clients send them to the owner and whoever runs estimates.
- Yours alone
- SMS verified
- No contracts
- Bad leads swapped free
- Coating
- Garage Floor Coating
- City
- Frisco, TX
- Space
- 3-car garage, full flake system
- Approx. size
- ~650 sq ft
- Concrete
- Minor cracks, no coating
- Wants it done
- Within 30 Days
- Owns property
- Yes
- SMS code
- Confirmed
- Budget range
- $4,000 to $7,000
- Who signs off
- Homeowner
- Your zips
- Inside
- Sent to
- Your crew only
Illustration of the fields a lead includes. Not a real homeowner.
Where the leads come from
We run paid campaigns built specifically for floor coatings, targeted to owners inside your territory. Interested owners click through to a short quiz: what space, what coating, how big, how soon, do they own the property. At the end they verify their phone number with a code. Only then does the lead reach you.
We never use scraped lists, purchased data or recycled leads. Every lead is generated fresh, for you.
What we ask of you
- Call fast. Within five minutes if you can. Speed to lead is the biggest driver of close rate.
- Report bad leads quickly. So we can replace them and tighten your campaign.
- Tell us when you are slammed. We can slow delivery while you finish big jobs and ramp back up after.
Fact sheet
Epoxy Meta at a Glance
The facts about our leads, in one place.
- Lead exclusivity
- Exclusive. Each lead goes to one coating contractor per territory and is never shared, resold or recycled.
- Shared vs exclusive
- Shared lead sites sell one request to 3 to 5 contractors. Epoxy Meta sells each request once.
- Delivery speed
- Real-time. Sent by SMS and email within seconds of the owner verifying their phone. Not batched.
- Delivery channels
- SMS to any number of phones, plus email.
- Coating niches
- Garage floor coatings, flake and chip systems, metallic epoxy, polyaspartic, quartz broadcast systems, basement floors, polished concrete, outdoor concrete coatings, commercial and industrial floors.
- Qualification questions
- Floor type, square footage, concrete condition, budget range, timeline, and who signs off.
- Budget screening
- Every lead states a budget range before delivery.
- Timeline
- Owner wants the work done within 30 days.
- Decision-maker
- Property owner or decision-maker confirms they sign off on the job.
- Verification checks
- Phone verified by SMS code, address inside the agreed zips, asking about coating work.
- Replacement window
- 48 hours. Leads failing a verification check are replaced free.
- Not replaced
- Owners who go quiet after a quote, choose a competitor, miss the first callback, or delay the project.
- Pricing model
- Prepaid lead packs. No setup fee, retainer, contract, minimum term or auto-renewal.
- Coverage
- United States. State-by-state coverage pages for all 50 states.
- Track record
- 40+ coating contractors running live; 170+ coating contractors worked with in total.
- Typical close rate
- Most clients close 30 to 45 percent of Epoxy Meta leads.
- Contact
- info@epoxymeta.com
Common questions
How it works: questions
Where do your leads come from?
From our own paid campaigns, built for floor coatings and aimed at owners inside your territory. Each person answers a short qualification quiz and verifies their phone with a code. We never sell scraped lists, recycled leads or data bought from someone else.
Do I sign a long-term contract?
No. There is no minimum term, no contract lock-in and no auto-renewal. You buy a lead pack, and when it is delivered you decide whether to buy another.
How does payment work?
You pay for your lead pack upfront. That money funds the campaigns that produce your leads. We set up your campaign once payment clears, and every lead delivered is counted against your pack.
How fast can I get started?
Most contractors are live within a few days of their call: we confirm the territory, set up delivery to your phone and email, and launch the campaign.
What happens after I get a lead?
You call, qualify, book the walkthrough and quote with your own sales process. We give every client a speed-to-lead playbook and are a text away if something looks off.
Do you guarantee closed jobs?
No. We guarantee every lead passes our three checks or gets replaced. Closing is up to your follow-up, your pricing and your crew. Anyone guaranteeing closed jobs is guessing.
Is your area still open?
Each territory goes to one coating crew. Tell us where you install and we will tell you, usually the same day, whether your zips are taken.
- Yours alone
- SMS verified
- No contracts
- Bad leads swapped free